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Author: Mark Longbottom

Motivated by sociable human interaction and the effect this has on communication and the development of communities online as well as offline.
Guest Blogger, LinkedIn, Social MediaLeave a comment
manage your Linked In group

For a bright future manage your Linked In group, rather than market it.

December 11, 2013 Mark Longbottom

A group that’s relevant, branded with some rules and discussions needs managing. With all the things discussed in the previous posts in place this is usually where Linked In groups fail, they may have between 1000 and 100,000 members but … Continue reading For a bright future manage your Linked In group, rather than market it.

Guest Blogger, Interactive, LinkedIn, Social MediaLeave a comment
Linked In content needs developing

Linked In content needs developing, it won’t shine straight away.

December 2, 2013December 1, 2013 Mark Longbottom

When your group is relevant, branded and has rules it’s time for some content. Don’t expect everyone who joins a new group to just start loads of discussions, they will spam your group with their blog posts though if they … Continue reading Linked In content needs developing, it won’t shine straight away.

Guest Blogger, LinkedIn, Social MediaLeave a comment
Thinking of setting up a Linked In group

Thinking of setting up a Linked In group, make sure you do think?

November 27, 2013November 27, 2013 Mark Longbottom

There was a time when some people seemed to think every business should have it’s own Linked In group. Doing something because everyone else is doing it isn’t the sort of mind set that encourages engaging activity, usually because after … Continue reading Thinking of setting up a Linked In group, make sure you do think?

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