On Friday afternoon I pushed out 3 stories on the I Love Windsor blog and shared them via various Facebook Groups I am part of for the local area and nearly 3,000 chose to look at the information… amazing what … Continue reading Using Social Media to spread the love…
Some marketing people give you a ton of pictures and make it all pretty… others hit you with the raw data and a few key points… which is your preferred means of digestion? How would you like to review Yolo … Continue reading How do you like your Marketing Reports to look & feel?
The Berkshire Blog is looking to help bring Sales & Marketing together this autumn… For millennia, or since marketing was invented, there has been constant battling between sales & marketing on what is the right way to do anything, the … Continue reading Will Social Media bring Sales & Marketing Closer Together?
Do you find the modern world of sales & marketing a little daunting? Struggle to see the value of social media? Would you like an experienced farmer to show you how to navigate the terrain and help get you started? … Continue reading How do you FARM your business network?
TOP 5 social media tips for Social Media Week from Social Media Week’s Personality of the Year! The launch of Social Media Week reminds me of 2 years ago, 2012, when my fans voted me Social Media Week’s Social Media … Continue reading TOP 5 social media tips for Social Media Week #SMW14 #SMWLDN
Social Data: Turn insights into action Business is a race in which the companies that best understand their customer will win. Brands are now in an enviable position of having a flood of new data available, yet only 40% are … Continue reading Talking Social Data with Sony & Barclays in 27 minutes…
What are you doing between 4-5PM today? Come and join us for a chat about Twitter and add your two penneth to what CrowdChat will turn into a logical readable summary of the conversation for all to enjoy after. This is … Continue reading Join us for a CrowdChat on Twitter Growing Pains 2014 at 4PM TODAY!
Any marketing expert worth his or her salt will strongly recommend measuring the effect of any social media engagement… If your activities are not producing the desired effect then you need to review and perhaps try a new direction… and … Continue reading Measuring Social Media Engagement
Social media is all of a buzz on the streets, especially in Urban areas! The Thames Valley Franchise & New Business Exhibition on 4th April 2014 at Madejski Stadium. We’ll be hosting Slow Business Networking on the hour, every hour… … Continue reading Come and be Social @ The Madejski Stadium on Friday
Over the years I have taken part in many exhibitions and for the busy sales & marketing directors preparing for the show, balancing existing business enquiries with the need to get everything ready for TFM&A, there might be those who … Continue reading Ensuring you have a successful exhibition at TFM&A 2014
Content marketing doesn’t simply show up – it has to be created, nurtured and distributed to the marketplace. The challenge is that many people don’t know what the best practices are for a good content marketing program. Getting your news … Continue reading Special : Send us your story for inclusion in theMarketingblog – there is no charge
Social media is not just about “spraying & praying”, it can be used to research topics and here is what I have found out in the last 48 hours about the needs of the people of the Philippines… Mid November … Continue reading Using Social Media to help those in the Philippines
If you have booked a stand at Technology for Marketing & Advertising and are now wondering how best to make the most of it then we should talk… With 39 days to go before this fantastic annual event, if you … Continue reading Help Manning the Stand at Technology for Marketing & Advertising
Sometimes you read something and think, that does the job just nicely, what can I add but an introduction for my readers? This is one of those moments in time… I now know a little more about viral marketing & … Continue reading What makes social media campaigns go viral
As humans we like routine and so creating a heart beat with your social media will ensure it resonates stronger with people and so they are more likely to look forward to & share your offerings… When the BBC moved … Continue reading Creating a heart beat with social media
When you look at this picture of blue churches on the Greek island of Santorini, what feelings come to mind? If you are looking to purchase a holiday do you make your choice in some pre-determined logical fashion requiring a … Continue reading Promoting your holiday destination to the world
When many business people are reading self help books on how to improve on this & that, I can generally be found digesting something a little more spiritual… Currently I’m reading “I Ching”, the Book of Changes, which was the … Continue reading What’s your focus for 2014 and how can The Berkshire Blog help you?
2014 needs to kick off with a big story, 36DD might just do it! There is the famous phrase in media circles “sex sells” but one needs to ask, does it make you click? I chosen to have one main … Continue reading Sex Sells but does it click with you?
Christmas is a good time to catch up with busy people as they allow themselves time to catch up with other things that they mostly have to ignore day to day… I pushed out an email on Christmas morning to … Continue reading Making contact with busy people
CEOs, Sales & Marketing Directors across the nation would love to know who is reading their articles on the web… who’s leaving the tracks in the ground? Well if you work with us then that’s exactly what you’ll get to … Continue reading Who’s really interested in what you have to say?
First job of a citizen journalist in the morning, check what’s in the news so you don’t look like a blogger… second job, check what your job title is this week 😉 With my new fangled site attracting the attention … Continue reading Citizen Journalism is the new Blogging isn’t it?
Picture is of One Direction’s biggest fan… sorry no, that’s my biggest fan, my mum! @onedirection now have 16,669,943 fans because I just started to follow them… so I can listen & learn how their agency use it to nudge … Continue reading 2014 Twitter Strategy : You need to be heading in One Direction
If you’re looking to start a brand new business in the UK, a great place to begin would be the national exhibitions that talk to your prospective clients… It could also be a great place to go get some feedback … Continue reading Opening your new business to UK Channels
A group that’s relevant, branded with some rules and discussions needs managing. With all the things discussed in the previous posts in place this is usually where Linked In groups fail, they may have between 1000 and 100,000 members but … Continue reading For a bright future manage your Linked In group, rather than market it.
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